About CHARM
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CHARM DE LEON
Creates content about personal finance, entrepreneurship, and adulting how-tos.
After earning her degree in Architecture, she surprisingly made a career shift to entrepreneurship and dedicated her early career to providing avenues for start ups to physically sell their products and services through Pop District Bazaar, Sugbo Mercado, The Market, Street Food & other pop-up events. In 2019, she also partnered with talented people for a creative agency called Dual Story and started an online platform and YouTube channel called Ready2Adult Ph (now called “Charm de Leon”) where she talks about Personal Finance, Entrepreneurship, and Adulting How-Tos.